Sophie Ebrahimi Wentworth Year 13

The differences and similarities between the trailers for both the films 'Spy Kids' and 'The Fault In Our Stars' Theatrical trailers are a lot longer than both teaser trailers and TV spots, therefore this results in more information about the film being given away. For example in the Spy Kids theatrical trailer it included all of the exciting parts of the film, introducing several of the characters including the main ones. As well as this, it has upbeat background music to reinforce the genre of the film and many general trailer conventions such as the title of the film, a voice over, editing techniques such as fade in/out and release date etc. Moreover, the fault in our stars theatrical trailer also includes mainly all of these conventions. However, the only small differences between the two trailers is that in the Fault In Our Stars trailer the music is more gentle/serious due to it having a different type of genre in comparison to the Spy Kids. The trailer also in...

Theatrical Trailer: --> company logo at the beginning. --> a lot of storyline, get to know the characters. --> quite a few images/clips from parts of the film. --> gentle/serious background music to represent the genre. --> several uses of editing techniques e.g. fade in/out, cuts etc. --> tag lines used to give away a bit about the story as well as genre. --> movie title towards the end. --> credits, release date and website at the end. Teaser Trailer: --> quick pace editing, not much detail is given away. --> voice over from the actual film. --> empowering music to represent genre. --> movie title towards the end. --> no release date given. --> website at the end. TV Spot: -->  quick editing pace, we don't learn much about the characters. -->  different clips from the movie. -->  upbeat triumph music to represent genre. -->  movie title shown and narrated with voice over. -...

Theatrical Trailer: --> upbeat music to go along with the action. --> narrator's voice over in the background. --> gives away a lot of information about the film. --> shows the exciting parts of the film. --> name of film at the end. --> cinema release date at the very end. Teaser Trailer: -->   quick shots from the film. -->  not a lot of information given out. -->  energetic music to match the genre. -->  mentions the name of the film at the end. -->  narrator's voice over. TV Spot: --> very quick shots from a lot of different parts to the film. --> narrator's voice over. --> upbeat background music. --> name of film and logo at the end. --> announcement of it's release in cinemas.

The two different films I have chosen to research trailers on are "Spy Kids" by Robert Rodriguez and "The Fault In Our Stars" by Shailene Woodley. I have chosen these particular films as they are both from different types of genres, Spy Kids being an action/adventure film and The Fault In Our Stars being a sad/romantic film. Due to this, it will be more obvious to notice the different conventions within the variety of trailers for both films. Spy Kids Poster: The Fault In Our Stars Poster:

INTRODUCTION : For my coursework I will be producing a marketing campaign for a film which will include the following: two trailers, a website and a film poster. Throughout my researching and planning you will see how and why I decide to choose certain conventions which I would possibly feel are more suitable over others. As well as this, you will also be able to notice the skills I have picked up on when watching and looking at my own re-makes of a trailer, website and poster. Examples of a website, poster and trailer: