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Horror Trailer Analysis

SAW
- slow pace editing.
- bits of silence at the beginning.
- unsettling sound effects.
- low lighting/ dark colours used throughout.
- title and tag lines in a spooky font. 

THE CONJURING 2



 - slow pace editing.
- contrapuntal sound.
- wording in a horror themed font.
- fade in and out editing to create tension.
- low lighting/dark colours used throughout.
- sinister sound effects.
- editing pace gets quicker towards the end.

HEREDITARY



 - slow pace editing.
- synchronous sound
- impact sounds.
- unsettling music.
- dark colours (mainly black) themed.
- faster pace editing towards the middle/end.
- sinister font.

 THE NUN


- slow pace editing.
- synchronous sound.
- scary music.
- spooky font.
- low key lighting.
- echoey voice.
- unsettling ambient sound (no dialogue or music).

 THE PURGE



 - slow editing pace at the start.
- the use of fades in and out several times creates tension.
- slow background music.
- sinister sound effects.
- synchronous sound to discomfort the audience.
- mainly dark colours used throughout.
- impact sounds.
- contrapuntal music to unsettle the audience.
- quicker editing pace towards the end.

 From this horror trailer analysis, I am able to see that this theme of genre within trailers all contain relatively the same conventions. Such as the use of editing techniques, colour patterns, pace of editing, font style etc. Therefore, this has given me an insight into which particular types of conventions I will need to use for this specific use of genre within my own horror trailer.

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